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<p>Title: <br/>Writing Exercise 3: This Could Get Dangerous<br/></p><a href="Link URL><img src="https://img.ccnull.de/1090000/thumbnail/1094861_98412dea3df3e3c42b7f36448f918141.jpg"></a><br/><p>Word Count:<br/>277<br/></p><br/><p>Summary:<br/>Defining your fictional characters' voices is important. What is equally vital, though,  saham is grasping your characters' humanity,  berita hari ini the core of their fictional soul.<br/></p><br/><p>A good way to learn how to do this is by observing an incident through another living person's eyes. <br/></p><br/><p>For this exercise, choose your spouse, a relative, or your best friend to play the fictional character in a 500-word dramatic scene. Write using either third person or first person point of view.<br/></p><br/><p>Traumatic si...<br/></p><br/><br/><p>Keywords:<br/>fictional character, writing, spouse, relative, friend<br/></p><br/><br/><p>Article Body:<br/>Defining your fictional characters' voices is important. What is equally vital, though, is grasping your characters' humanity, the core of their fictional soul.<br/></p><br/><p>A good way to learn how to do this is by observing an incident through another living person's eyes. <br/></p><br/><p>For this exercise, choose your spouse, a relative, or your best friend to play the fictional character in a 500-word dramatic scene. Write using either third person or first person point of view.<br/></p><br/><p>Traumatic situations force people to reveal their true self. In other words, actions speak louder than words. <br/></p><br/><p>How would your chosen person react in a traumatic situation, a blind date, for example, or a wildfire? <br/></p><br/><p>Don't be blinded by your feelings for the person. You love your spouse, but how would he or she truthfully react if faced with a wildfire? <br/></p><br/><p>Consider objectively what you know about the person, and then what you sense. <br/></p><br/><p>We react instinctively toward other people, though we often pay no attention to the quiet voice in the back of our minds. Listen to what your quiet voice tells you about the hidden humanity of your chosen person, and then weave the information into your fictional character. <br/></p><br/><p>The humanity you need to bring your character to life is hidden behind the friendly smile you see every day. <br/></p><br/><p>You might want to keep this exercise away from the eyes of your chosen person. He or she might not appreciate being made into a fictional character. <br/></p><br/><p>Do not use your chosen person's name for your character!  If you have any concerns regarding where and ways to make use of <a href="Link URL>berita hari ini</a>, you could call us at the internet site. Your life may be on the line.<br/></p><br/><p>Grasp your character's humanity and you will give your character a soul your readers can believe in.<br/></p>

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Title: <br/>Words Matter<br/><br/>Word Count:<br/>618<br/><br/>Summary:<br/>While tone of voice and body language matter very much, don't underestimate the power of words. This article debunks a famous allegation about UCLA Psychology research in 1967. The research team leader is quoted saying that his work had been grossly misunderstood. The allegation: that words only count for 7% of the meaning in communication.<br/><br/><br/>Keywords:<br/>writing, editorial, newsletter, business, communication<br/><br/><br/>Article Body:<br/><STRONG>Words Matter</STRONG><br/><br/>Despite the high volume of e-mail that flows invisibly all the time, there is often no substitute for talking with people. Indeed, in many organizations, big decisions are made only after in-person conversations. Many career people take this seriously. Herein lies an opening for misjudgement.<br/><br/><STRONG>present with sincere gusto</STRONG><br/>It is not uncommon to find a white-collar worker who believes that tone of voice and body language are underrated in effective speaking. Some polish their hand <a href="Link URL>gestures</a> and rehearse specific tones of voice because they believe that substance without style is weak. It's not just content, they say, but delivery. Seeking an edge, some even have the famous 7% rule memorized.  <br/><br/>The 7% rule states: <br/><br/>• 55% of meaning comes from presentation <br/><br/>• 38% of meaning comes from tonality <br/><br/>• 7% of meaning comes from the words themselves.<br/> <br/>Though this has brought confidence and success to some, there are still people who pay more than 7% attention to the words others speak. Neither is a fringe group. However,  berita dunia only the latter has the backing of scientific research.<br/><br/><STRONG>still misunderstood</STRONG><br/>In 1967, Dr. Albert Mehabrian and his UCLA colleagues concluded studies in communication that yielded an astonishing result: The words you use in speaking to others do not matter nearly as much as the tone of your voice or your body language. As the press picked up the story, the idea was extended: written words also take a back seat to presentation and tonality.<br/><br/><STRONG>good for shock value</STRONG><br/>According to Mehabrian and his team, the original studies were never well understood. They have always asserted that words matter very much. Perhaps they didn't use the right presentation and tone - or perhaps the media were hunting for shock value.<br/><br/><STRONG>single-word expressions only</STRONG><br/>The Mehabrian studies attempted to reveal the relative impact of facial expressions and tonality on the understanding of spoken words. Subjects listened to recordings of a female voice saying single words (such as "maybe" and "honey") in different tonalities.  Should you adored this article in addition to you would like to be given details relating to <a href="Link URL>berita hari ini</a> i implore you to check out our web-site. They were also shown photos of female faces with different facial expressions. They were then asked to guess the emotions portrayed in each, and to link the recordings with the faces.<br/><br/><STRONG>presentation and tone as guides</STRONG><br/>The results of the studies appeared in full in Mehabrian's books, Silent Messages (Wadsworth, 1971) and Nonverbal Communications (Aldine Atherton, 1972). In both books, he clearly states that for inconsistent messages or incongruent communications, body language and tonality are probably more reliable indicators of meaning than the words themselves. Presentation and tone are more reliable than words alone for  berita dunia interpretive guidance with single-word expressions. These are not general circumstances.<br/><br/><STRONG>The 7% Rule is a Lie! </STRONG><br/>In a 1994 issue of Anchor Point, Dr. C.E. Johnson writes, "If these percentages were really valid, it would mean that learning foreign languages could be greatly abbreviated. After all, if the words only account for 7% of the meaning, we should all be able to go to any country in the world and simply by listening to tone and carefully observing body language, be able to accurately interpret 93% of their communications!"<br/><br/><STRONG>Tone mightier than a sword? </STRONG><br/>In a 1997 issue of The Toastmaster, J.E. Pearson asks, "Imagine if Nathan Hale had said, 'Okay; I'm willing to die for my country,' instead of 'I regret that I have but one life to give for my country.' Imagine Winston Churchill saying, 'Don't be afraid,' instead of, 'We have nothing to fear but fear itself.'<br/> <br/>Yes; tone of voice and body language matter very much - especially with single-word expressions. When speaking within a common language and culture do not be fooled by the myth of the 7% rule. Words matter - probably much more than 7%.

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<p>Title: <br/>Knowledge Learning: Why You Should Learn More?<br/></p><br/><p>Word Count:<br/>448<br/></p><br/><p>Summary:<br/>I am a proud lifelong learner and am married to one. I am descended from a long line of lifelong learners and hope that I am raising another generation as well. As a lifelong learner, I am a bit confused by people who think learning is something you should be able to finish off at the age of 18 or 22. Even though I am not currently pursuing a degree or  traveling kuliner continued professional training, I still make learning an important part of my life and here are seven reasons why you should...<br/></p><br/><br/><p>Keywords:<br/>online learning style, training online, adult learning theory, education learning online, learn more<br/></p><br/><br/><p>Article Body:<br/>I am a proud lifelong learner and am married to one. I am descended from a long line of lifelong learners and hope that I am raising another generation as well. As a lifelong learner, I am a bit confused by people who think learning is something you should be able to finish off at the age of 18 or 22. Even though I am not currently pursuing a degree or continued professional training, I still make learning an important part of my life and here are seven reasons why you should too:<br/></p><br/><p>One of the best reasons for learning more is that knowledge expands your horizons. By looking beyond your immediate concerns you can truly appreciate all that is good about your own life as well as help you know what you can do to make the lives of others better. Although learning about the bigger problems of the world can be depressing at times it can also put your own problems and concerns into perspective.<br/></p><br/><p>The pursuit of learning also helps you challenge yourself so you can become a better person and a smarter person than you are today. Learning simply helps you be more as well as learn more.<br/></p><br/><p>Learning also helps keep your mind sharp. Even if you use your brain every day for complicated thoughts and decisions, it is the challenge of new material and tasks that keeps your brain agile.<br/></p><br/><p>Learning, in and  traveling kuliner out of your professional arena, can also help you with your job and career.  If you cherished this short article and you would like to receive more details pertaining to <a href="Link URL>tetatetla.com</a> kindly pay a visit to the internet site. Learning new skills and ideas that you can apply directly to your job is always good but sometimes the simple fact that you demonstrate your willingness and ability to learn will demonstrate to your boss that you are on the fast track.<br/></p><br/><p>The pursuit of knowledge can also widen your social circle by introducing you to different groups of people than you would encounter in your normal daily life. Friendships that form over a common bond are often the most rewarding friendships you can create.<br/></p><br/><p>Learning new and different skills and <a href="Link URL>knowledge</a> can also make you a more interesting person which will in turn help you form new relationships or just make you more interesting and attractive to the people you already know.<br/></p><br/><p>Finally, learning can simply help you improve yourself. Who does not want to be a better, smarter, and more knowledgeable person?<br/></p><br/><p>If you are not already a lifelong learner then perhaps you should consider the benefits you can accrue from the pursuit of knowledge. Learning can expand your horizons, challenge you, improve your mental agility, improve your professional prospects, expand your social circle, make you a more interesting person, and help you improve yourself.<br/></p>

<p>Title: <br/>Living Out Loud<br/></p><br/><p>Word Count:<br/>925<br/></p><br/><p>Summary:<br/>You Would Jump at Such an Opportunity, Wouldn’t You?<br/></p><br/><p>So, here’s the choice. We can stop here, now, and tread no further into the adventure of this lifetime, stunned into silence, by the storied fears within our heads, barren of exquisite feeling, satiated expression, and unqualified authenticity, inwardly aware, at least at some level, of what we have forsaken with our choosing, now and forever more, lost to this moment, this moment that only is.  If you have any inquiries about where by and how to use makanan - <a href="Link URL>Link URL</a>,, you can contact us at our own page. Or, we can walk, heads bow...<br/></p><br/><br/><p>Keywords:<br/>choice, peace, freedom from fear, loneliness, conscious, authenticity, freedom<br/></p><br/><br/><p>Article Body:<br/>You Would Jump at Such an Opportunity, Wouldn’t You?<br/></p><br/><p>So, here’s the choice. We can stop here, now, and tread no further into the adventure of this lifetime, stunned into silence, by the storied fears within our heads, barren of exquisite feeling, satiated expression, and unqualified authenticity, inwardly aware, at least at some level, of what we have forsaken with our choosing, now and forever more, lost to this moment, this moment that only is. Or,  jajanan we can walk, heads bowed low, into the mystery of life, willing to embrace life with all its ups and downs, its apparent triumphs and failures, knowing that only abundant head-on, breathless, living-out-loud can satisfy. We choose to be the expansive freedom that comes with our full consent to life, and enter into this <a href="Link URL>adventure eyes</a> wide open and raised to the heavens, our hearts laid bare upon the altar of YES. <br/></p><br/><p>Choice is such a loaded word, especially when you feel you have none, after all, if you felt you had a choice, you would jump at the opportunity for such a life, wouldn’t you? Is it possible that we really ‘choose’ lives of quiet desperation rather than choosing to step up to the plate and live life head-on, breathless, eloquently out loud?<br/></p><br/><p>What would it take to make such a choice? When I was imprisoned in my storied world of fear it didn’t seem like a choice. It felt more like a life-sentence—event, reaction, experience—event, reaction, experience—a giant mesmerizing revolving door. I couldn’t seem to break free of the drama, the constant dread of the next shoe to drop. I didn’t even know enough to know that I was caught in the door, going round and round. I just thought that this merry-go-round was life. If asked, I would have told you, “I would never have chosen this!”<br/></p><br/><p>Comfort kept me bottled up in my old patterns. The ‘known’ is a trickster. It sneakily makes you believe that life could always be much worse. The pasture next door may be greener but it’s full of weeds and snakes and holes. The trickster says, ‘Stay here where it is familiar, where you know the territory and what to expect”. Comfort is a guardian of fear. If I wasn’t so enamored of security and comfort I would have been more willing to chance living life fully out loud.<br/></p><br/><p>Was I choosing? As much as the old me would hate to admit it, yes, I was. I was choosing within a framework of fear and had no idea it was in control. My choice was unconscious, but it was choice.<br/></p><br/><p>As I write this, I am trying to recall the turning point, that moment in time when life changed, when that something clicked into place and I was no longer willing to maintain my personal status quo, that moment when I chose the road less traveled, and began to walk down the path to freedom. My moment of truth came when I chose to stand up against heartless treatment at work, offering my resignation, unwilling to continue with the program as it stood. The choice was conscious, although I didn’t fully understand what making it meant. Choosing to live out loud becomes easier after the first excursion and victim-hood wears much heavier than before.<br/></p><br/><p>This life lived out loud is what we all want, what we dream of, and beat ourselves unmercifully for not choosing. We know we are choosing lives of quiet desperation. We know it. As much as we try, we can’t hide from ourselves for long. Every time we get that feeling in our gut that says, ‘you’re doing it again’, we know we are the ones that let ourselves down. At a deep level, I knew that even before I knew I was caught in the revolving door.<br/></p><br/><p>My life as drama seems like a life-time ago, and yet, just yesterday, I found myself tense and insensitive—tied up in knots, although much smaller knots, knots none-the-less. The knots didn’t last. As soon as I stopped long enough to see what was happening, they dissolved with my seeing and acceptance. Still, they had found a way into the calm, wormed their way into awareness, and attempted to convince me of their worth, but again, I chose. I chose to live a life head-on, breathless,  resep kuliner and on the edge of God’s envelope. I can’t do that with shards of fear hanging from my ankles. Sometimes I have to give it a little kick and shake it loose, like a puppy shaking off its bath, wiggling from the top of its head to the tip of its floppy tail. We can shake like that little dog and dislodge the fear that has us trapped within its spell. All we have to do is choose and let the shaking begin.<br/><br/>“What if a demon were to creep after you one night, in your loneliness, and say, ‘This life which you live must be lived by you once again and innumerable times more; and every pain and joy and thought and sigh must come again to you, all in the same sequence. The eternal hourglass will again and again be turned and you with it, dust of the dust!’ Would you throw yourself down and gnash your teeth and curse that demon? Or would you answer,’Never have I heard anything more divine’?” Friedrich Nietzsche (German classical scholar, philosopher, and critic of culture, 1844-1900)<br/></p>

<p>Title: <br/>Law Of Success: Part I<br/></p><br/><p>Word Count:<br/>1185<br/></p><br/><p>Summary:<br/>I’ve spent the last couple months immersing myself in the teachings of Napoleon Hill and would like to share with you a summary of the main principles learned from his landmark work, “Law of Success: The 21st-Century Edition.”<br/></p><br/><p>Most of you know who Napoleon Hill is. But for the benefit of those who don’t, Mr. Hill is quite arguably the author of the world’s first practical philosophy of human achievement. Commissioned back in 1908 by the great steel magnate, Andrew Carnegie...<br/></p><br/><br/><p>Keywords:<br/>success, tips, leadership, book, inspirational, speaker, author, writer, ezine, personal, growth<br/></p><br/><br/><p>Article Body:<br/>I’ve spent the last couple months immersing myself in the teachings of Napoleon Hill and would like to share with you a summary of the main principles learned from his landmark work, “Law of Success: The 21st-Century Edition.”<br/></p><br/><p>Most of you know who Napoleon Hill is. But for the benefit of those who don’t, Mr. Hill is quite arguably the author of the world’s first practical philosophy of human achievement. Commissioned back in 1908 by the great steel magnate, Andrew Carnegie, Hill spent over 25 years researching the lives of over 500 of the most successful people on the planet.<br/></p><br/><p>The amazing thing is that most of Hill’s work was not from second-hand research but first-hand knowledge from personal contact with some of the greatest powerbrokers of the day including Henry Ford, Alexander Graham Bell, Thomas Edison, John D. Rockefeller, Charles M. Schwab, Elbert Hubbard, George Eastman, and US Presidents Woodrow Wilson, William Howard Taft and Theodore Roosevelt.<br/></p><br/><p>While “Think and Grow Rich” is certainly Hill’s most popular book based on the results of his exhaustive research, “Law of Success” (which was first published in a set of eight volumes) is Hill’s most comprehensive work of achievement; a veritable tome of success literature, I’d call it the world’s first and foremost “success encyclopedia.”<br/></p><br/><p>The only modern day equivalents that readily come to mind is Anthony Robbin’s “Unlimited Power” in the field of applied psychology, Stephen Covey’s “The Seven Habits of Highly Effective People” on principle-centered leadership, and the success strategies employed in Jack Canfield’s “The Success Principles.”<br/></p><br/><p>Nevertheless, I would rank Napoleon Hill’s “Law of Success: The 21st-Century Edition” as the foundational book for developing a practical success philosophy that anyone can readily apply. The fully revised and updated 21st-Century Edition comes in at 1035 pages containing Hill’s deep analysis of the 17 proven principles of success, many personal examples and stories from his own life experiences, and new commentary from the editors providing modern parallels with contemporary events and the latest management theories.<br/></p><br/><p>In this special three part series, you’ll be provided with a brief summary of each of Napoleon Hill’s 17 Principles from his classic bestseller, “Law of Success: The 21st-Century Edition.” Master these principles and you will master your destiny!<br/></p><br/><p>Principle <h1>1: The Master Mind</h1><br/></p><br/><p>The Master Mind is simply a friendly alliance of two or more minds harmoniously working together in full cooperation towards the achievement of a singular purpose. It’s more than just a brain-trust of accumulated knowledge used for creative problem solving; the Master Mind is a field of accumulated energy created from the combined group’s spirit which can accomplish far more than any individual member could possibly hope to achieve independently.<br/></p><br/><p>Hill recommends forming a round table of ideally six to twelve like-minded individuals who will support your chief aim, who are in complete harmony with each other, and who are willing to meet with you regularly to help you accomplish that aim. You must offer each group member something in return that will reward their participation in your Master Mind.<br/></p><br/><p>Whether you choose to develop a formal alliance or  resep kuliner not, the Master Mind principle will still have a powerful influence over your life – for better or worse. It is said you are the average sum total of the people you spend the most time with which will either help or hinder you. Choose your friends and associates carefully.<br/></p><br/><p>Principle <h1>2: A Definite Chief Aim</h1><br/></p><br/><p>Without a definite purpose backed by a definite plan one is as lost and hopeless as a rudderless ship in the middle of the Atlantic. Good intentions and hard work are not enough. You need a Purpose, a Plan, and Perseverance backed with a burning desire to achieve your definite chief aim in life.<br/></p><br/><p>To realize your Chief Aim, Hill suggests writing out your WWWH and reviewing it daily: “know what you want, when you want it, why you want it, and how you intend to get it.” Also include what you plan to give in return for reaching your dream.<br/></p><br/><p>By reviewing your manifesto daily, with intense feeling, you will begin attracting the people and circumstances in your life to make your wildest dreams come true.<br/></p><br/><p>Principle <h1>3: Self-Confidence</h1><br/></p><br/><p>To be self-confidant you must know. Know yourself and know your business. Know your strengths and weaknesses, your greatest fears and deepest desires. Those who do not know live in constant fear and anxiety. A leader must know.<br/></p><br/><p>Keep a log of all your accomplishments and all the praise you receive and review it frequently. Use auto suggestion or self-talk to tell yourself daily about how you are growing as a leader in your field.<br/></p><br/><p>Fill your mind with positive, inspiring thoughts. Surround yourself with people who will empower you. Have faith in others and see the good in people because how you view others is a reflection of yourself.<br/></p><br/><p>Principle <h1>4: The Habit of Saving</h1><br/></p><br/><p>Pay yourself first by developing the habit of consistently saving a portion of your income. Hill and many others suggest saving at least 10% of your earnings. (Tip: if you’ve accumulated high-interest debts such as credit card debt, it’s a good policy to allocate 80% of your savings to paying down the debt in order to avoid that debt from growing faster than the rate of return you’re getting on your savings).<br/></p><br/><p>Those who have will be given more. Having even a modest savings account will increase your self-confidence and will attract many opportunities that would normally not come your way without that extra cushion.<br/></p><br/><p>Successful people will be more willing to back your idea or promote you within their enterprise if they see that you yourself have developed the self-discipline of saving.<br/></p><br/><p>Hill recounts several instances in his book where people who had built up a little savings account were able to invest in new business opportunities, attract financing for their ideas, or enter into partnerships that would later result into untold millions.<br/></p><br/><p>Principle <h1>5: Initiative and Leadership</h1><br/></p><br/><p>“Do the thing and you shall have the power.” – Emerson<br/></p><br/><p>According to Hill, leadership is “doing the right thing without being told.” <a href="Link URL>Leadership</a> is ultimately about taking initiative and getting things done. Bottom line: leaders get paid for results.<br/></p><br/><p>By always providing additional service without any expectation for pay, you will build your initiative muscles.<br/></p><br/><p>Leadership requires self-sacrifice. Leaders are givers. Inspire and help others and you will be rewarded in direct proportion to your efforts. As American self-help icon, Zig Ziglar, likes to say, “You can have everything in life you want, if you will just help other people get what they want. If you have any concerns with regards to in which and how to use jajanan [<a href="Link URL>alexandercountychamber.com</a>], you can get in touch with us at our own webpage. ”<br/></p><br/><p>I hope you enjoyed Part I of this “Law of Success” series. For Law of Success Part II, you can visit:  resep makanan Link URL<br/></p><br/><p>In the meantime, share these principles with your peers, discuss the concepts and teach other people what you’ve learned. There’s no better way to learn than by teaching others.<br/></p><br/><p>To get your copy of Napoleon Hill’s “Law of Success: The 21st Century Edition” visit: Link URL<br/></p>

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<p>Title: <br/>Top 10 SEO Copywriting<br/></p><br/><p>Word Count:<br/>906<br/></p><br/><p>Summary:<br/>I love testing and tracking so, it was only natural for me to track the moves of a little SEO copywriting experiment I did.  My findings were quite interesting.<br/></p><br/><br/><p>Keywords:<br/>SEO copywriting,  invetaris search engine copywriting, keyword copywriting, copywriting<br/></p><br/><br/><p>Article Body:<br/>What would happen if…?  I'm a person to always ask that question.  I love testing and tracking to see what factors can improve or worsen a situation.  So, it was only natural for me to track the moves of a little experiment I did involving SEO copywriting recently.  I'll gladly share my findings with you.<br/></p><br/><p>Before I do, however, I want to make a couple of things very clear.  The outcome of this experiment will not be the same for every keyphrase on every page of every site.  There are too many unknown factors at play in the overall SEO equation.  Not to mention, all keyphrases are not the same, and all sites are not the same.  In addition, this experiment takes no account of link popularity, which is a huge factor in achieving high rankings.  With that said, let me show you how I took the home page of one of my sites - that didn't even rank in the top 50 - and caused it to rank in the top 10.<br/></p><br/><p>First of all, I'm not a big fan of checking rankings on a regular basis.  I don't run ranking reports for all my sites to be sure they are all in the positions I want them in for every given keyphrase.  I'll do it from time to time just to satisfy my own occasional curiosity.  This experiment began when I noticed the home page of one of my sites was ranking highly for a keyphrase that didn't seem to appear anywhere in the text.  Upon further investigation, I saw that the keyphrase was included in the ALT tags (a.k.a. image attribute tags) and that it was also included in the title tag. <br/></p><br/><p>I knew ALT tags previously carried a lot of weight with the engines, but had been downgraded in importance because site owners had badly abused the tag.  If you have any kind of inquiries concerning where and how to utilize <a href="Link URL>berita hari ini</a>, you could contact us at the web-page. Had ALT tags been reinstated in their level of importance?  I decided to find out.<br/></p><br/><p>Keyword #1 was currently in the ALT tags and the title tag, so I decided to eliminate the keyword in the title tag.  This would let me see if the ALT tags alone could hold the position in the search engine results pages (SERPs).  To make things more interesting, I also decided to research and find a keyword that was a little more competitive and insert it into the title tag.  On the same day I removed Keyword #1 from the title tag, I inserted Keyword #2.  My home page was not ranked in the top 50 at that time for Keyword #2.<br/></p><br/><p>A few days later, the Googlebot came by and boosted my home page to position #18 for Keyword #2.  Not bad!  The page fell one spot (from #17 to #18) for Keyword #1 since the removal of the phrase from the title tag.<br/></p><br/><p>Keep in mind, these are not the most competitive keywords ever known.  They each got between 100 to 200 searches a day.  Also, the home page of this particular site had been (and still is) well ranked for years for other keyphrases and had a positive legacy with Google.<br/></p><br/><p>Five days later, Keyword #2 was moved up three notches to a ranking of #14 while Keyword #1 stayed the same.  Things remained in their status quo for roughly 10 days and then began to shift again.  Keyword #1, the original that was previously in both the ALT tags and the title tag, vanished completely.  It was not found in the top 50.  Keyword #2, that was only found in the title tag and nowhere else, dropped to position #25.<br/><br/></p><br/><p>Four days later, Keyword #2 was back up in the rankings and was now at #16. To see if I could improve rankings further, I began to make small tweaks to the page attributes.  I added Keyword #2 to the ALT tags (taking the places where Keyword #1 had once been), and I also added Keyword #2 to the body copy.  The keyphrase was added to one, bold sub-headline and at three places within the body copy: none of which were above the fold.  It was not added to any primary headlines that used <H> tags, and no keyword density formula was followed for the body copy.  No other pages on my site used this term as anchor  info text in links pointing to the home page.  That gave the page keyword placement in the:<br/></p><br/><p>ˇ Title tag<br/></p><br/><p>ˇ ALT tags<br/></p><br/><p>ˇ Body copy<br/></p><br/><p>Seven days later, the home page hit the top 10 for Keyword #2!<br/></p><br/><p>So, what does all this mean?  Simple.  There is no single primary factor in search engine <a href="Link URL>rankings</a>.  It takes balance, testing and tracking to find out what works for your particular pages.  Your best bet is to do exactly what I did… begin one step at a time and track your progress.  Did something cause a positive movement?  Keep it.  If something causes a negative shift, take it out.<br/></p><br/><p>I'm not finished with this page yet.  I'll keep trying different things from time to time just to see what happens.  Maybe I'll add anchor text links from the internal pages to the home page.  I might try writing articles with keyword-rich anchor text links to help boost the rankings more.  There are many acceptable practices I can implement for this page (or any page) that will allow me to observe the shifts in ranking.  As the old saying goes, "Don't put all your eggs in one basket."  A diversified approach to SEO copywriting that includes tags, copy and links is always a wise start down the road to top 10 rankings.<br/></p>

<p>Title: <br/>Gordie Taught Them All Howe<br/></p><br/><p>Word Count:<br/>619<br/></p><br/><p>Summary:<br/>Gordie Howe entered the National Hockey League in 1946 at the age of eighteen. Entering the NHL at 18 has been common among many young professional hockey players throughout the decades, but what Howe did in his career was anything but common. Howe played in over 2,400 games, scored over 1,000 goals and over 1,500 assists during his career. He was on four Stanley Cup Champion teams with the Detroit Red Wings.<br/></p><br/><br/><p>Keywords:<br/>Success,Motivation, Inspiration,Goal Setting, Persistence, Careers<br/></p><br/><br/><p>Article Body:<br/>Gordie Howe entered the National Hockey League in 1946 at the age of eighteen. Entering the NHL at 18 has been common among many young professional hockey players throughout the decades,  komersial but what Howe did in his career was anything but common. Howe played in over 2,400 games, scored over 1,000 goals and over 1,500 assists during his career. He was on four Stanley Cup Champion teams with the Detroit Red Wings.<br/></p><br/><p>When Howe was a rookie, the NHL had six teams. When Howe retired for the first time in 1971, the National Hockey League doubled. Clarence Campbell, the NHL president in 1971, said, “Gordie, when you entered into the league, hockey was a Canadian sport. As you exit, you have made it a North American sport!” . One of Howe’s biggest fans was Wayne Gretzky, who played from 1979 to 1999. Gretzky is also one of the greatest hockey players of all time. Howe and Gretzky inspired thousands of players around the world. Howe was a pioneer with hockey expansion because professional hockey is now played on other continents, such as Europe. Howe loved hockey so much that he played over three decades and his passion for the game flourished around the world.<br/></p><br/><ol><li>Howe played professional hockey for 32 years</li><br/><br/></ol>Howe’s hockey career spanned from 1946 to 1980. Howe did not play for two seasons after his first retirement in 1971. For six of the seasons, Howe played in the World Hockey Association, another professional hockey league, which Wayne Gretzky also played. The WHA ended in 1979.<br/><br/><p>Many of your careers will last many decades. Will you evoke the same passion in your career as Howe did? Howe did not have to come back to play hockey in 1973 at the age of 45, but he did for his love of the game. Howe defines what it’s like to have passion for  <a href="Link URL>berita dunia</a> one’s career.<br/></p><br/><ol><li>In the 1979-80 season, Howe, at age 52, played all 80 games and was leading scorer for most of the season.</li><br/><br/></ol>For most of you, working many days and weeks in a row may seem tiresome. Howe played one of the most physically-rigorous sports and played in every game in his last season at age 52.  When you have any concerns regarding exactly where and also tips on how to use <a href="Link URL>presiden</a>, you are able to e-mail us from our web-page. He retired after the 1979-80 season. Considering that many professional hockey players retire in their thirties, Howe proved that age is only a number and not a state of mind. How many of you think that you are too old to do something? Gordie Howe didn’t make any excuses.<br/><br/><ol><li>Howe was a very versatile player</li><br/><br/></ol>Howe played positions of center, right-wing and defense and could shoot right or left-handed. He was a physically tough player and was the top scorer of all time until Wayne Gretzky broke his record. Howe’s versatility made him the player that he was.<br/><br/><p>Many of you have skills, but are there other skills that you could obtain on the job or by taking a class that would make you even more valuable and resourceful in the workforce? Howe epitomized versatility and the ability to multi-task before the term “multi-tasking” was even coined.<br/></p><br/><p>Do you love what you do for a living? You don’t have to be one of the greatest hockey players of all time to love your career.<br/></p><br/><p>Howe greatly influenced Wayne Gretzky, who is also one of the greatest hockey players of all time. Who are some of the people that you have greatly influenced? Although it may not be likely that you will greatly influence Hall of Fame hockey players, you will influence people nonetheless. You never know if you will greatly influence a great author who writes a terrific novel, the scientist who cures cancer, or a teacher, who may go on to inspire other influential people. You never know whom you will inspire.<br/></p>

<p>Title: <br/>Sales Letters that Sell!<br/></p><br/><p>Word Count:<br/>2015<br/></p><br/><p>Summary:<br/>A step-by-step guide to writing powerful sales letters that produce results. Packed with tips, techniques and proven strategies that turn letters, emails and mailers into high-impact selling tools.  Learn to overcome the barriers to selling by tapping into the deepest psychological motivators of prospective buyers. Discover the three critically important parts of your offer, how to motivate procrastinators, and how to structure the all-important close that turns prospects into customers.<br/></p><br/><br/><p>Keywords:<br/>sales letters, writers, writer, writing, copywriter, copywriting, letters, mailers, email writer<br/></p><br/><br/><p>Article Body:<br/>The average consumer is inundated with sales pitches. So if you’re selling a product or service to today’s ad weary consumer, if you want your sales letters to get results, you’ll need a step-by-step plan that breaks down the barriers to buying. A plan that bypasses the head and goes right for the heart. <br/></p><br/><p>If the heart’s in it, the brain will follow.<br/></p><br/><p>Buying anything is largely emotional.  Whether it’s paper clips or plain paper copiers, emotions lead the purchase.  Facts, specs and the like are simply used to justify the decision, once made.  Which means that everything about your sales letter, every sentence, every phrase must appeal to your customer’s emotions.<br/></p><br/><p>What emotions?<br/></p><br/><p>The simple truth is, there are only two emotions that really motivate people: The promise of gain or the fear of loss--with the fear of loss being the stronger. Example: Given the choice of headlines: “Save money in legal fees.”  Or  “How to keep from being sued.” The latter will probably get a better response. <br/></p><br/><p>Supporting the promise of gain and the fear of loss are seven key emotional hooks or basic human needs. No matter what your product or service, to be effective, your sales letter must directly address as many of these basic needs as possible:<br/></p><br/><p>• Safety/Security<br/>• Wealth<br/>• Good looks<br/>• Popularity<br/>• Self-satisfaction<br/>• Free time<br/>• Fun/Excitement<br/></p><br/><p>So how do you get them to act? How do you go from head to heart? What’s the copy paradigm?  Imagine you’re in a baseball stadium facing an audience in rows of bleachers.  It’s the game of the century, ninth inning, bases loaded.  And you’ve got a bag of peanuts you absolutely must sell or the boss will fire you on the spot.  What would you do to get their attention? Yell “Peanuts?”<br/><br/></p><br/><p>Start with a verbal “2x4”<br/></p><br/><p>You’ve got to hit them over the head with an emotional motivator.  And that means you start with the envelope.  Remember-- gain or loss--it has to be right there on the outside, in bold. (When was the last time you rushed to open a plain white envelope?)  Two examples:<br/></p><br/><p>Gain-- “We Put a Money-Making Miracle in this Envelope.”<br/>Loss-- “Throw This Away and Work Hard for the Rest of Your Life.”<br/></p><br/><p>Okay.  They’ve opened the letter and what do they see?  A boring paragraph about your leadership in the industry?  Stuffy sentences about commitment, innovation and dedication? <br/></p><br/><p>Whoosh.  In the round file it goes.<br/><br/></p><br/><p>Time to visit our key motivators--gain or loss. Again, it’s got to be there in a headline they can’t miss.  And it must reinforce the headline that compelled them to rip open that envelope. Both headlines must dovetail in their message and emotional impact.<br/></p><br/><p>Example: “Finish reading this letter and you’re halfway to becoming rich.”<br/>Next comes the all-important body copy.  What to say to leave them begging for your product. For this we go right into the consumer’s emotions,  investasi mining for clues to the perfect selling pitch. <br/></p><br/><p>What’s the problem? <br/></p><br/><p>A while back, McDonalds was beating the pants off its competitors. So Burger King hired a big powerhouse ad agency to gain them market share. They tried everything--analyzing secret sauces, elaborate contests, toy tie-ins. Nothing worked. Finally, they sent out questionnaires, did focus groups, and literally stopped people on the street.  And you know what they discovered?  Not what consumers liked, but what they didn’t like about hamburgers. For on thing, the leading hamburger came practically “factory made” with everything on it.  Some folks liked pickles, others hated onions or mayo.  That was “the problem.” The solution was simple: hamburgers made to order, followed by the now all-too-familiar slogan “Have it Your Way.” The point is, you’ve got to find and exploit your consumer’s problem.  And make your product the hero. <br/></p><br/><p>Life without your product--miserable<br/></p><br/><p>So, you’ve succeeded in getting your reader’s attention. You’ve discovered their “problem.”  Now it’s time to remind them how many ways that problem affects their lives. If you’re selling a cordless electric lawnmower, you’ll want to remind them of all the headaches of their old gas powered mower.  Like running out of gas, finding the gas can,  fitnes taking it to the gas station, driving back with a can full of smelly gas in the car, maybe spilling gas on the carpet. Once at home, there’s the annoyance of yanking the starter until your arm feels like a wet noodle. And the fire danger of having a can of gas in the garage with kids playing near it.  The point is, you want to paint a very troublesome picture of life without your product.<br/></p><br/><p>Life with your product—absolute bliss<br/></p><br/><p>Now that you’ve raised your reader’s interest by making them feel the pain of life without your product, it’s time to provide your solution.  Here’s where you’ll briefly introduce yourself and your product or service.  No more running out of gas, no more smelling gas cans in your new car, no more yanking that starter cord till your arm falls off.  Just flick the switch and you’re ready to mow. Plug it into your electric outlet and it charges overnight.  Your worries are over. You go on and on, hammering home the fact that your product or service is the perfect solution.  At this point, your reader will probably ask, “Sounds interesting, but who the heck are you to think you can solve my problem? I never heard of you.”<br/></p><br/><p>Credentials time<br/></p><br/><p>Here’s where you build trust by detailing key facts that build confidence in you and your company. You could start by listing some testimonials from satisfied customers.  If these come from people in the industry who your prospect is familiar with, so much the better.  And if you can get photos, phone numbers and so forth, it will add even more to your credibility. This is also the time to mention how long you’ve been in business and any articles that about your company and/or its products that have appeared in the local or national media (these can be particularly valuable, since they come from an impartial source).<br/><br/></p><br/><p>Now that you’ve assuaged their fears about doing business with a complete unknown, they’ll want to be totally sold about your product or service.  Here’s where you go into detail.  And this is the perfect time to do so, because you’ve established trust. They won’t be thinking about who you are, but what you can do for them--how you’re going to solve their problem.<br/><br/></p><br/><p>Detail benefits, not features<br/></p><br/><p>A key caveat here.  Don’t get your reader quagmired in “Featurespeak.” It’s easy to do and it’s what most unskilled writers fall victim to.  Featurespeak is for your sales team, not your potential customer.  Avoid things like “Our new cordless electric mower features the X9T Autoflex handle, or the PT600 Zenon Battery. Better to say, “Our new electric mower’s handle easily adjusts to your height for maximum comfort.” Or “The easily rechargeable battery lasts up to 5 years without replacement.” If your product or service has more than three major benefits, list them in bullet point form to make them easier to read.<br/><br/>Make them an offer they can’t refuse<br/></p><br/><p>This is the crucial part of your sales letter. Your offer should be compelling, irrefutable and urgent. You want your reader to say, “This is a great offer, I’ve got nothing to lose but my problem.” Try to combine the big 3 in your offer--irresistible price, terms, and a free gift. For example, if you’re selling a cordless electric mower, your offer might be a discounted retail price, low interest rate, and a blade-sharpening tool.  Try to raise the perceived value of your offer by adding on products or services--for electric mowers, it might be an extended warranty or safety goggles.  If you want to read more information in regards to <a href="Link URL>berita hari ini</a> take a look at our own page. Augment this with compelling benefits these additional products or services will provide. <br/></p><br/><p>Assuage with a guarantee<br/></p><br/><p>There’s a little voice in the back of every customer’s head that whispers, “Buy this and you’ll be sorry.” So make your offer bulletproof.  Take the risk out of the purchase. Give the absolute strongest guarantee you can.  It tells your reader you’re confident in your product or service.  Enough so to back it up with a strong guarantee. Don’t be afraid to make this final commitment.<br/><br/></p><br/><p>Motivate the procrastinators<br/></p><br/><p>So they’re reading your letter and are pretty convinced that your company and your product or service can solve their problem.  They want to buy.  The mind is willing but the flesh is weak.  Time to bring in our key motivator—fear of loss.  One way to tap into this fear is by convincing your reader that because this is such a good deal, only a scant few mowers remain.  Or that the extended warranty is being offered only for the next few days, or for the next 50 customers.  Our old motivator--gain--can be used here as well.  Example: “Buy now and get a $20 gift card--FREE!” <br/></p><br/><p>Call to action--KISS<br/></p><br/><p>You and your staff know what readers need to do to buy your product or service, but your readers are inundated with offers every day. And each offer has a different procedure for buying. Give them a break and walk them through the order/purchase process. And KISS (keep it simple stupid). Use simple action words like “Pick Up the Phone and Call Now!” If your phone number spells out a catchy slogan or company name, always add numerical phone numbers. If they need to fill out a form and mail it, say so.  And if possible, use large type on your form—especially if you’re selling to seniors.  Be clear on what they’re ordering and for what price. <br/></p><br/><p>ABC!<br/></p><br/><p>Follow Alec Baldwin’s admonition in the movie Glengarry Glen Ross—“ABC…Always Be Closing.” Sprinkle your call to action throughout your letter.  Ask for the order.  Then when you give the call to action at the end of the letter, it won’t come as a surprise, but just another reminder.  Better still, if they’re ready to order halfway through your letter, they’ll know what to do.<br/><br/></p><br/><p>Postscripts are magic<br/></p><br/><p>Nobody reads postscripts, right?  Wrong. The P.S. is the third most read element of a sales letter—after the headline and any picture captions. The top wordsmiths use several (P.P.S) in their letters.  It’s one of the best places to remind readers of your irresistible offer.  But you have to be brief and compelling, establishing urgency and value, and drawing on your key motivators of gain and loss. <br/></p><br/><p>Drive it home on the order form<br/></p><br/><p>The order form is where some of the greatest sales are won or lost.  It’s where that little voice in the back of your customer’s head comes alive once again and says, “You’ll be sorry” or “You sure you want to buy this now?” It’s what I call Preemptive Buyer’s Remorse.” Time to bring in our top gun persuaders--gain and loss--one last time.  Use the same persuasive arguments as before--only be brief, more compelling and urgent.<br/></p><br/><p>Do you want the steak knives or the El Dorado?<br/></p><br/><p>Okay, you’ve got the prized Glengarry leads. And the formula for writing a winning sales letter. Start by knowing your prospect’s problem, then drive home key benefits using the emotional motivators I’ve described. And don’t forget Alec Baldwin’s other maxim, AIDA--Attention. Interest. Decision. Action.  Get their attention, build their interest, convince them it’s the right decision, and finally, urge them to act.  Good luck.  You’ve got 26 letters in the English alphabet.  How you use them can make all the difference …between getting the steak knives or the Cadillac El Dorado.<br/></p><a href="Link URL><img src="https://drscdn.500px.org/photo/1006118266/m%3D2048/v2?sig=29a06201e69c10f2c00375bcf8f9987f35f548f4fa516aaaa281b808e12dfe1d"></a>